Our Research, data, and thoughts
Top 5 countries that Search for Dubai
Here is a simple analysis that any junior marketing specialist can do in about 5 minutes
Let's conduct the simplest analysis possible as a marketing firm. How often are individuals looking up "Dubai" on Google? Following that, we'll examine the leading countries and cities where these inquiries originate
Below are the procedures to conduct this study. Anyone with 100 AED available can engage in one of the most effective market research activities.

  1. Create a Google Ads account
  2. Invest AED 100 (Google now mandates a minimum expenditure to access their Keyword Planner)
  3. Once you've reached the minimum spending, utilize the Keyword Planner
  4. Input the specific keyword you wish to assess for trends over a span of 4 years. In this instance, we will select the term "Dubai"
  5. Decide which markets you want to examine. We will review global trends
Here's a breakdown of the top countries searching for Dubai:

  1. United States
  2. India
  3. UAE (surprisingly!)
  4. Germany
  5. UK
Globally, we see over 4 million searches each month.
Just for fun, let's see how many people are searching for other cities such as Istanbul, London, Paris, New York. Below are the results for an average monthly search:

Dubai: 4,090,000
London: 2,740,000
Istanbul: 2,240,000
New York: 3,350,000
Paris: 5,000,000

Dubai is in second place after Paris - not bad :)
Made on
Tilda